Shilya Lee

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shilya.lee@gmail.com

Shilya Lee

As a design professional, I have over 10 years of experience in developing and implementing design strategies that cater to the requirements of the global market.

I have a demonstrated aptitude for creating, organizing, and executing complex projects that involve collaborating with numerous stakeholders & international teams. My past accomplishments include delivering projects on schedule and within budget, while effectively managing shifting priorities.

I am a self-driven individual with exceptional problem-solving, interpersonal, analytical, research, and critical thinking abilities.

Work Experiences

Tuuthfairy (Jun 2018 – Present)
Founding Designer & Head of Design

  • Led design from initial concept through implementation interacting with stakeholders
  • Defined design language and branding across the products and platforms
  • Infused design thinking into the company’s strategy through user research
  • Collaborated with the engineers to structure project work, organize product development and pitches
  • Set up design foundation and developed human-centered framework for the company

Atlassian (Jan 2017 – May 2018)
Sr. UX designer

  • Led and managed the design process and drove product decisions for Statuspage with stakeholders
  • Set up design foundation by defining design principles, user personas, user journey and vision
  • Created wireframes, UI mockups, and prototypes & Conducted usability research and incorporated the result into product decisions
  • Bridged and connected company design culture into a newly acquired product team

McCann New York (Jun 2011 – May 2013)
Sr. Front-end Developer

  • Worked on award winning brand’s service revamp prototypes, including IKEA, Nikon, General Mills, USPS
  • Assisted strategist to come up with pragmatic plan by providing user-centered design insights

Syrup (Feb 2009 – May 2011)
Front-end Developer

  • Built world class brand’s interactive web campaign, including Puma, Marc Jacobs etc.
  • Assisted strategist to come up with pragmatic plan by providing user-centered design insights
Education

New York University (2006 – 2008)
Master’s Degree
Interactive Telecommunication Program

Expertise
UX/UI Design
User Research
Product Conceptualization		Rapid Prototyping
Design Sprint
MVP Planning
Tools
Figma, Sketch,
Photoshop, Illustration		HTML & Javascript & CSS,
Framer, Principle
Awards

Best Use of Social Media
Cannes Lions International Festival of Creativity, 2012 Silver PR
Role: Interaction Designer/Front-end engineer. Project: Million Hoodies